India Union Budget 2026-27

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Transfer Pricing Policy Still Defensible_

Written by Sudheer Polana, Chartered Accountant · August 2026 · Statutory references current to the Income-tax Rules 2026.

A GCC’s transfer pricing outcome should follow where economically significant decisions are actually made and where risk is actually controlled – not the words “captive,” “limited-risk” or “cost-plus” written into the intercompany agreement. India hosted more than 1,700 GCCs and over 19 lakh GCC professionals as of FY 2023-24, and many have moved from execution work into product ownership, engineering and global leadership without their pricing policy changing to match.

India’s Global Capability Centre landscape has changed faster than many intercompany pricing policies. Centres once set up for transaction processing and application support increasingly run engineering, product development, analytics, cybersecurity, finance transformation and global business operations. The legal agreement may still describe the Indian company as a captive service provider remunerated at cost plus a routine mark-up, while its senior personnel actually select technologies, approve product roadmaps, control delivery and cyber risk, manage global budgets, or direct teams outside India. When conduct moves and the policy doesn’t, controversy follows.

Why does “captive service provider” stop being a safe description for many GCCs?

Because the label describes the contract, not the conduct – and a Transfer Pricing Officer tests conduct. As GCCs take on product ownership, analytics, engineering leadership and cross-border decision authority, the gap between what the intercompany agreement says and what senior Indian personnel actually do becomes the single largest source of transfer pricing exposure in this sector.

How do you actually test what kind of GCC you’re running?

By mapping the operating model against five profiles, not by relying on the label in the service agreement.

GCC profile Transfer pricing question
Execution centre
Does the foreign principal define scope, control risk and own all economically significant assets while India performs assigned work?
Specialised service hub
Do advanced analytics, engineering or finance capabilities remain support services, or do they influence strategic outcomes and control risk?
Contract R&D centre
Who conceptualises, funds, supervises and can stop or redirect the research? Who owns and exploits the outcome?
Product / innovation hub
Does India perform DEMPE-related functions, control key development risks or create platform value requiring more than a routine return?
Regional or global leadership hub
Are India-based leaders making decisions for overseas entities, and are services, stewardship and potential management or PE issues properly separated?

What does a rigorous risk analysis actually map?

The people who make decisions, not the entity that signs the contract. For each economically significant risk -product failure, technology, delivery, market, capacity, people, cyber, regulatory and IP risk -the group needs to identify who has the capability and authority to decide whether to take the risk, how to respond to it, and whether that person actually performs the control function in practice.

Does the 2026 safe-harbour rules’ insignificant – risk test change this?

It reinforces it. The rules look at whether the foreign principal performs the critical functions and provides strategic direction, supplies capital and economically significant assets including intangibles, actually supervises the activity, controls economically significant risks, and owns the resulting intangible or research outcome. The rules state plainly that contractual allocation is not final where conduct shows the Indian entity actually controls the risk.

Does the unified 15.5% safe harbour solve the characterisation question?

No. The 2026 rules combine software development, IT-enabled services, KPO and software-related contract R&D into a single information technology services category with a common safe-harbour return of 15.5% on operating costs, subject to a ₹2,000 crore revenue ceiling. That removes much of the old margin differential between technology-service labels -but it does not mean every GCC activity is eligible, and it doesn’t mean 15.5% is the correct return outside safe harbour either. A centre controlling valuable product or technology risk may not be an insignificant-risk provider at all, and the safe-harbour percentage should not be used as a substitute benchmark under ordinary TNMM. The first question is always the accurate delineation of the transaction; method and margin follow from that, not the other way round.

What are the five pressure points that most often break a GCC’s pricing policy?

1. Senior talent and decision-making

A vice-president based in India may carry a global title while remaining an employee of the Indian company. If that individual approves roadmaps, allocates capital, controls risk or leads overseas personnel, the analysis has to determine in which capacity those decisions are made and which entity actually receives the service. Global reporting lines alone don’t settle the question.

2. Intangibles and reusable know-how

Routine development can still produce code, processes and know-how worth real value. The key question is whether India merely executes a controlled specification, or makes significant decisions relating to development, enhancement, maintenance, protection and exploitation. Patent registration and contractual ownership are relevant, but the location of DEMPE functions and risk control can still shift the allocation of returns.

3. The cost base

Cost-plus outcomes are only as reliable as the cost base underneath them. GCCs commonly dispute employee stock compensation, subcontractors, cloud and software licences, pass-through expenditure, recruitment cost, idle capacity, foreign exchange items, travel and central allocations. Each item needs a principled operating/non-operating and value-adding/pass-through analysis – selectively excluding cost merely because it depresses the margin is difficult to defend.

4. Segmentation and mixed activities

A single GCC can house routine application support, high-end analytics, contract R&D and strategic leadership all at once. Entity-level TNMM can obscure materially different functions and risk profiles. Segmental accounts should follow operational cost centres and service streams, supported by allocation keys that reconcile to the general ledger -segmentation built for the first time during an audit rarely carries the same credibility as segmentation maintained throughout the year.

5. Business transformation

When work, decision rights, personnel or IP migrate to India, the group needs to consider whether there has been a transfer of functions, assets, risks or valuable rights. A higher prospective mark-up doesn’t necessarily price a one-time restructuring, but not every increase in capability creates an intangible either. The answer depends on what changed, who controlled it, and what independent parties would have agreed.

How do you build a GCC pricing policy that survives the next phase of growth?

Seven practices, kept current rather than revisited only at filing time:

  • Prepare a decision-rights matrix for key risks and update it whenever senior roles or mandates change.
  • Interview business and product leaders directly; don’t let the transfer pricing narrative be written only from contracts and organisation charts.
  • Separate routine services, specialised services, R&D, leadership support and any IP-related activity in the accounting system.
  • Define the cost base in the agreement and policy, including ESOPs, pass-through costs, idle capacity, subcontracting and year-end true-ups.
  • Test internal comparables before defaulting to external database searches, and use adjustments only where they’re reliable and evidence-based.
  • Create a transformation trigger: acquisitions, new global roles, product ownership, patents, budget authority or major risk-control changes should prompt an immediate TP review.
  • Evaluate safe harbour, APA and ordinary benchmarking as alternative certainty routes, and choose only after modelling both Indian and overseas consequences.

Who should review your GCC’s transfer pricing position?

Someone who talks to your business leaders, not just your contracts. The most defensible GCC policy isn’t the one with the longest benchmarking report -it’s the one that can point to the people, decisions, budgets, systems and records that prove the characterisation throughout the year. In the GCC environment, operational governance is transfer pricing evidence. Ask the transfer pricing team to run a decision-rights review before your next transformation trigger, not after.

Frequently Asked Questions

Does a global job title for an India-based leader change the transfer pricing analysis? Not by itself. What matters is which entity the decisions are actually made for and in what capacity -a global title on an employee of the Indian company doesn’t automatically shift value or risk to India, but it does require the analysis to establish which entity the work is really being performed for.

Can routine development work still create a valuable intangible? 

Yes. The dividing line isn’t sophistication of the work but control: whether India merely executes a controlled specification or makes significant decisions relating to development, enhancement, maintenance, protection and exploitation. Reusable code and know-how can carry value even from a nominally “routine” team.

Does the 15.5% IT services safe harbour apply to a GCC doing product development? 

Only if the centre is genuinely eligible for safe harbour in the first place -the margin doesn’t establish eligibility on its own. A centre controlling significant product or technology risk may not qualify as an insignificant-risk service provider at all, regardless of what margin it earns.

What triggers a fresh transfer pricing review for a GCC? 

Any material change in decision rights or risk control: acquisitions, new global roles, product ownership, patents, expanded budget authority or major changes to who controls key risks. Waiting for the next annual filing to notice these changes is usually too late.

Should GCC segments be priced separately or as one entity-level TNMM? 

Separately, where the centre houses materially different functions -routine support, specialised services, R&D and leadership work shouldn’t be blended into a single entity-level margin, since that blending can obscure the actual risk and function profile of each stream.

Can moving decision rights to India without changing the pricing policy create risk? Yes, and it’s one of the most common exposure points in the sector. When work, personnel, IP or decision authority migrate to India but the intercompany pricing policy stays the same, the gap between conduct and contract is exactly what a Transfer Pricing Officer is trained to test.

Sources and legal references

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